
Custom Neon Sign for "Club Too Hard"
Share
Client Background
We got approached to create a custom neon sign as a birthday gift for her partner. She had a clear vision but needed help with design, color choices, and sizing.
Challenge
- The sign required mixed typography: running script for "Too Hard" and a standard font for "Club."
- The initial size specifications were unclear, leading to multiple revisions.
- The client initially requested a 7-day deadline, which was later extended.
- Precise color customization was needed: white for "Club" and beige for "Too Hard."
- The final design had to match an example Alice provided, but the exact font was unknown.
Our Solution

Understanding Requirements
- Neon Brothers asked Alice clarifying questions about color, size, mounting preference, budget, and deadline.
- They ensured Alice was comfortable with a delayed delivery before proceeding.
Commitment & Payment
- A $50 refundable deposit was requested to confirm interest and start the design process.
- Payment was made via direct transfer to Neon Brothersโ official account.
Design & Mockups
- The first mockup was shared based on initial specifications.
- Adjustments were made based on Aliceโs feedback:
- 1. "Club" was reduced in size.
- 2. "Too Hard" was enlarged.
- Multiple dimension options (e.g., 30cm x 90cm, 35cm x 90cm, tilted variations) were provided.
- The correct font was identified after several rounds of communication.
Final Approval
- The final design was reviewed and approved by Aliceโs partner.
- Alice confirmed: "He has said perfect."
Outcome
Neon Brothers successfully delivered a custom neon sign that met Aliceโs exact requirements. The process involved clear communication, iterative design adjustments, and flexibility with deadlines. The final product matched the clientโs vision, resulting in a satisfied customer and a memorable birthday gift.
Key Takeaways
- Clear communication and iterative feedback are essential for custom projects.
- Flexibility with deadlines can improve client satisfaction.
- Providing multiple design options helps clients make informed decisions.
- A refundable deposit ensures commitment and streamlines the design process.